WATERLOO, ON, June 11 /CNW/ - Labatt Brewing Company Limited and Brick Brewing Company (TSX: BRB) have reached a settlement in the suit Labatt had filed seeking damages on three issues relating to Labatt's Brava and Brick's Red Baron: trade-mark and copyright infringement, causing confusion to the consumer, and causing Labatt financial harm.
Under the settlement, Brick will change Red Baron's label and secondary packaging effective in the near future. Brava and Red Baron are both sold in clear bottles and Red Baron had recently introduced both a label and secondary packaging that Labatt claimed was creating confusion among consumers and contaminated Brava's bottle "float" requiring manual bottle sorting by Labatt.
Charlie Angelakos, Vice President of Corporate Affairs for Labatt said "We are pleased to be able to reach this settlement amicably with Brick. We make a significant investment in our brands in order to connect with consumers and the settlement will maintain Brava's unique graphic character."
Brick's President and CEO, George Croft commented "We will use the opportunity presented by this settlement to introduce a new look for Red Baron. We too are satisfied that an agreement was reached quickly and without the need to resort to a court decision."
About Labatt Breweries of Canada
Labatt Breweries of Canada is one of the nation's longest-established and most successful brewing companies. Today, the company is a proud member of Anheuser-Busch InBev, producing over 60 quality beers, employing 3,000 Canadians, and operating seven breweries from coast to coast. For more information about Labatt Breweries of Canada visit: www.labatt.com.
About Brick Brewing
Brick Brewing Co. Limited is Ontario's largest Canadian-owned and Canadian-based publicly held brewery. The Company is a regional brewer of award winning premium quality and value beers. The Company, founded in 1984, was the first craft brewery to start up in Ontario, and is credited with pioneering the present day craft brewing renaissance in Canada. Brick has complemented its Waterloo family of premium craft beers with other popular brands such as Laker, Red Baron, Red Cap and Formosa Springs Draft. Brick trades on the TSX under the symbol BRB. Visit us at www.brickbeer.com.